04 Jan Microsoft to Give Users More Control of Personal Data with Project Bali
Microsoft Research incubation is reportedly planning a tool which will give users more control over the data the company collects on them.
The project, codenamed “Bali” is being described as a personal data bank which users have complete control over. The service will also allow users to visualize, manage, control, share and monetize their data.
Microsoft says that Bali was based on the concept of “Inverse Privacy,” which was in a 2014 paper written by researchers who worked for Microsoft Research at that time. The paper says that an item of personal information is inversely private if some party has access to it, but the creator/user of it does not. The authors said that health providers, the police, and employers are examples of entities that create inversely private data, which, in most cases, users could benefit from owning.